Privacy Policy

Effective Date: December 2025
Last Updated: May 2026

NYC Premium Rides, doing business as Premium City Rides respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, disclose, and protect your information when you visit our website, book transportation services, communicate with us, or use our chauffeur and transportation services.

By accessing our website or using our services, you agree to the terms outlined in this Privacy Policy.

Information We Collect

We may collect personal information directly from you, automatically through your interaction with our website, and from third-party service providers.

Personal Information You Provide

This may include:

  • Full name
  • Email address
  • Phone number
  • Billing address
  • Payment information
  • Pickup and drop-off locations
  • Travel itinerary details
  • Special requests
  • Passenger count
  • Vehicle preferences
  • Event details
  • Business/company information
  • Communication preferences

If you contact us by phone, email, SMS, website form, or booking request, we may collect information necessary to provide service.

AUTOMATICALLY COLLECTED INFORMATION

When you use our website, we may automatically collect:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Referring website
  • Pages visited
  • Time spent on pages
  • Geographic region
  • Website interactions
  • Cookies and similar tracking technologies

This information helps improve website performance, security, and user experience.

 

BOOKING AND TRIP INFORMATION

When you book transportation services, we may collect:

  • Reservation details
  • Pickup time
  • Drop-off destination
  • Flight details (if applicable)
  • Event transportation details
  • Chauffeur instructions
  • Ride preferences
  • Special accommodations
  • Service modifications
  • Cancellation records

To deliver transportation services effectively, chauffeurs may receive only the minimum necessary trip-related information, such as:

  • Passenger first name
  • Pickup location
  • Drop-off location
  • Scheduled time

Contact phone number if necessary for service fulfilment.

4. PAYMENT INFORMATION

Payments may be processed securely through authorized third-party payment processors.

  • We do not directly store full credit card details on our servers unless explicitly required through secure payment systems.
  • Third-party processors may include payment gateways and booking software providers used for reservations and billing.
  • These providers maintain their own privacy and security policies.

5. HOW WE USE YOUR INFORMATION

We may use your information to:

Process reservations
Confirm bookings
Coordinate transportation services
Dispatch chauffeurs
Send trip updates
Send service notifications
Provide customer support
Respond to inquiries
Improve website functionality
Improve service quality
Prevent fraud
Maintain operational security
Process payments
Comply with legal obligations
Send transactional communications
Send service reminders
Manage account-related requests

Where legally permitted, we may also send promotional offers or service updates.

6. SMS / TEXT MESSAGE COMMUNICATIONS

If you provide your phone number, you may receive SMS or text communications from Premium City Rides regarding:

Booking confirmations
Reservation updates
Chauffeur arrival notifications
Trip reminders
Service alerts
Support communications
Appointment confirmations
Service follow-ups
Promotional messages (where permitted and consented)

Message frequency may vary.

Message and data rates may apply depending on your mobile carrier plan.

You may opt out of SMS communications at any time by replying:

STOP

For assistance, reply:

HELP

or contact us at:

info@premiumcityrides.com

Consent to receive SMS communications is not a condition of purchase unless required for operational service communication.

No mobile opt-in data or SMS consent will be shared with third parties or affiliates for marketing purposes.

SMS data may be processed through authorized communication providers such as RingCentral solely for service communication delivery.

7. COOKIES AND TRACKING TECHNOLOGIES

We may use:

Cookies
Pixels
Tracking scripts
Analytics tools
Session identifiers
Browser storage technologies

These technologies help us:

Improve website functionality
Analyze traffic
Understand user behavior
Enhance marketing effectiveness
Maintain website performance

You may disable cookies through your browser settings, though some website features may not function properly.

8. THIRD-PARTY SERVICES

We may use third-party providers for:

Payment processing
Website hosting
SMS delivery
Customer communications
Booking systems
Analytics
Marketing tools
Security monitoring

Examples may include:

RingCentral
Payment processors
Hosting providers
Analytics platforms

These providers only receive information necessary to perform their services.

9. SHARING OF INFORMATION

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes.

We may share your information only when necessary in the following situations:

With chauffeurs or operational staff to fulfill transportation services
With payment processors to complete transactions
With communication providers for SMS or email delivery
With booking or dispatch software providers
With website hosting or IT service providers
With analytics providers
With legal authorities where required by law
To protect our legal rights, users, operations, or public safety
In connection with a merger, sale, acquisition, restructuring, or transfer of business assets

Any shared information is limited to what is reasonably necessary.

10. DATA RETENTION

We retain personal information only as long as necessary to:

Fulfill transportation services
Maintain booking records
Process transactions
Resolve disputes
Enforce agreements
Comply with tax, accounting, or legal obligations
Improve operational performance

Retention periods may vary depending on legal, business, and service requirements.

When no longer required, information will be securely deleted or anonymized where practical.

11. SECURITY OF YOUR INFORMATION

We implement commercially reasonable technical, administrative, and organizational safeguards designed to protect your personal information.

Security measures may include:

Secure hosting infrastructure
Access controls
Encryption where applicable
Restricted internal access
Security monitoring
Software updates
Fraud prevention measures

However, no method of transmission over the internet or electronic storage is 100% secure.

While we strive to protect your information, we cannot guarantee absolute security.

12. YOUR PRIVACY RIGHTS

Depending on your location, you may have privacy rights regarding your personal information.

These may include the right to:

Request access to your personal information
Request correction of inaccurate information
Request deletion of your information
Request restriction of certain processing
Request information about data use
Withdraw consent where applicable
Object to certain data uses
Request portability where legally required

To make a privacy request, contact:

info@premiumcityrides.com

We may require identity verification before fulfilling certain requests.

We aim to respond within a commercially reasonable timeframe, generally within 30 days where applicable.

13. CALIFORNIA PRIVACY RIGHTS (CCPA / CPRA)

If you are a California resident, you may have additional rights under California privacy laws.

These may include:

Right to know what personal information we collect
Right to request deletion
Right to request correction
Right to know categories of shared information
Right to limit certain sensitive information uses where applicable
Right not to face discrimination for exercising privacy rights

Premium City Rides does not sell personal information as commonly defined under applicable privacy laws.

California residents may submit requests through:

info@premiumcityrides.com

14. INTERNATIONAL USERS

Our services are operated from the United States.

If you access our website from outside the United States, your information may be transferred to, processed, and stored in the United States or other jurisdictions where our service providers operate.

By using our services, you acknowledge and consent to such transfers.

15. THIRD-PARTY LINKS

Our website may contain links to third-party websites, services, or platforms.

We are not responsible for the privacy practices, policies, or content of third-party services.

Users should review the privacy policies of any third-party websites they visit.

16. MARKETING COMMUNICATIONS

Where permitted by law, we may send promotional communications about services, offers, updates, or announcements.

You may opt out of marketing communications at any time by:

Following unsubscribe instructions
Replying STOP to SMS marketing messages
Contacting us directly

Transactional communications related to bookings or active service requests may still be sent where necessary.

17. POLICY CHANGES

We reserve the right to update, modify, or revise this Privacy Policy at any time to reflect changes in our business practices, legal obligations, technologies, or service offerings.

Any updates will be posted on this page with an updated effective date.

Your continued use of our website or services after changes are posted constitutes acceptance of the revised Privacy Policy.

We encourage users to review this Privacy Policy periodically.

18. CONTACT INFORMATION

If you have questions about this Privacy Policy, privacy practices, data requests, or communication preferences, please contact us:

Premium City Rides
Operated by NYC Premium Rides

Email: info@premiumcityrides.com
Phone: 917 633 4850

19. OPTIONAL SMS TERMS (RECOMMENDED FOR SEPARATE TERMS PAGE)

If you need separate SMS terms for compliance, use this:

SMS TERMS OF SERVICE

By opting into SMS communications from Premium City Rides, you agree to receive recurring service-related text messages, including:

Reservation confirmations
Booking reminders
Chauffeur arrival alerts
Trip updates
Customer service communications
Promotional messages (where consented)

Message frequency may vary.

Message and data rates may apply.

To stop receiving SMS messages, reply:

STOP

For support, reply:

HELP

or email:

info@premiumcityrides.com

Consent to receive SMS messages is not required as a condition of purchase.

No mobile opt-in information or SMS consent will be shared with third parties or affiliates for marketing purposes.

SMS services may be facilitated through authorized communication providers solely for operational messaging delivery.

Questions About Cancellations?

If you need to cancel or modify your reservation, or have questions about our cancellation policy, please contact us.